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Senior Competitive Intelligence Analyst

Date:  May 3, 2021
Req ID:  42426
Remote Position:  Yes
Country:  US
Line of Business:  VSP Vision Care
Division:  Marketing

VSP Global is comprised of five complementary businesses that combine high-quality eye care insurance, high-fashion eyewear, customized lenses, ophthalmic technology and retail solutions, with employees in over 23 countries. No matter the role, we’re all focused on a singular mission: to help people see. Learn more by visiting

General Summary

With minimal supervision, is responsible for aggregating and synthesizing research and analyses from various sources and channels to support the identification of key trends and competitive threats, as a key resource for the team and other business leaders as they identify and drive strategic and transformational initiatives across the organization.

Essential Functions

Act as a central aggregator of competitive intelligence (CI) and industry information, specifically to support enterprise strategy activities and deliverables


Network and collaborate with customer insights analysts, marketing analysts, and business analysts across the enterprise to gather and synthesize intelligence in support of enterprise strategy formation


Collaborate with the team and other departments to identify key insights, and ensure they are presented and communicated effectively to drive action


Continuously monitor competitive vision industry landscape to provide stakeholders with appropriate competitor intelligence related to key metrics (market share, growth, offerings, new innovations, etc.).


Create and maintain competitor profiles on each of VSP’s major competitors: report topics include geographic markets served, management team, products & services, value proposition, marketing and promotional activity, M&A activity, channel strategy, customer count and market share, plus other characteristics that define the competitor


Listen to earnings calls of all publicly traded competitors, and report highlights to global executive team and other interested stakeholders


Work with Customer Insights team to ensure CI documents and deliverables are managed and stored within the existing tools and databases

Perform ad hoc research as requested by the senior executives in support of business strategy development


Additional duties as assigned

Job Specifications

Typically has the following skills or abilities:


Bachelor’s degree in business administration, marketing, statistics or related field 


Five years of experience, in research, data analytics, market analysis, competitive intelligence, consulting or strategic planning


Strong analytical and problem-solving skills


Strong verbal and written communication skills with a keen eye for detail


Highly proficient in Microsoft Office, particularly Word, Excel, and Power Point


Broad knowledge and experience with the information technology used for searching, delivering and sharing of information and intelligence


Excellent search and research skills, including experience with the use of online databases and the Internet


Comfort with ambiguity; ability to work with incomplete data or seemingly open-ended questions and translate into actionable analysis


Proficient in handling multiple concurrent projects and deadlines


Personal and professional integrity with the ability to preserve confidentiality


Self-assured, but with a highly collaborative mindset.


Regularly exercises discretion and independent judgment the in performance of his/her job duties


Preferred Skills

Be a strategic thinker

Be a stalker of the knowledge; curious at all times 

Superior ability to interpret qualitative and quantitative information and weave together disparate data to develop relevant insights and determine business implications

Ability to leverage competitive insights for messaging and competitive content

Strong oral communication skills with the ability to prepare and deliver presentations to C-level executives

Ability to work independently and in a team environment, functioning in a results-orientated manner

Flexible work style, sufficient to function effectively with changing directives and priorities, where all information is not known

Working Conditions / Physical Demands

The working environment is generally favorable. Lighting and temperature are adequate, and there are no hazardous or unpleasant conditions caused by noise, dust etc.

The above information in this description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.

VSP Global is an equal opportunity employer and gives consideration for employment to qualified applicants without regard to age, gender, race, color, religion, sex, national origin, gender identity, sexual orientation, disability or protected veteran status.  We maintain a drug-free workplace and perform pre-employment substance abuse testing.

Nearest Major Market: Sacramento

Job Segment: Ophthalmic, Consulting, Substance Abuse, Behavioral Health, Healthcare, Technology

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