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Brand Associate

Date:  Sep 27, 2021
Req ID:  46488
Remote Position:  No
Country:  US
Line of Business:  Eyewear
Division:  Marchon

VSP Global is comprised of five complementary businesses that combine high-quality eye care insurance, high-fashion eyewear, customized lenses, ophthalmic technology and retail solutions, with employees in over 23 countries. No matter the role, we’re all focused on a singular mission: to help people see. Learn more by visiting

General Summary

Under general supervision, responsible for assisting the Brand Management team in the development, maintenance, and growth of assigned brands.  Responsibilities include coordination of product information, communications and mailings, and data management.

Essential Functions

Coordinate product information required for global launches and new releases including preparation of sales guide sheets, sales sample bag layouts, etc.


Collaborate with creative department in developing brand promotions as well as providing current advertising images for trade and in-store marketing


Maintain product release plans


Work with Supply Chain to track all styles / SKU’s in order to ensure proper inventory positions


Communicate marketing information to Marchon’s global network


Assist in product merchandising including maintenance of frame boards and brand sample bags


Assist AE / MSM with marketing-related needs for assigned brands


Coordinate sales rep mailings


Compiling & distributing quarterly best seller Information for brand(s) assigned


Assist Brand Management in the communication of line changes


Update frames data quarterly


Coordinate new product samples for trade shows and presentations


Attend trade shows as required


Assist Product Line Manager in preparing for line reviews of assigned brands


Assist with coordination of catalog including gathering samples, comp. binder, proofing, etc.


Maintain Master Style and Pricing lists


Assist regional sales representatives in obtaining point of purchase materials needed for key accounts


Manage international POP distribution (for International Brand Associate positions)


Provide post-analysis on marketing programs


Coordinate team meetings, prepare agendas, distribute notes and follow-up


Perform all other duties as assigned

Job Specifications

Typically has the following skills or abilities:


One to two years of experience in administration required


Basic understanding of brand management concepts 


Knowledge of eyewear industry or experience in fashion accessory field is preferred


Solid working knowledge of MS Office, PowerPoint, Word, and Excel


Strong analytical skills required


Ability to write and present clear and concise reports  


Strong verbal, written, and interpersonal communication skills


Strong organization skills, detail-oriented and ability to multitask


Strong project management skills and experience managing large projects


Flexible and able to quickly and effectively change priorities and direction


Travel domestic and international may be required

Working Conditions / Physical Demands

The working environment is generally favorable.  Lighting and temperature are adequate, and there are no hazardous or unpleasant conditions caused by noise, dust, etc.

The above information in this description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.

VSP Global is an equal opportunity employer and gives consideration for employment to qualified applicants without regard to age, gender, race, color, religion, sex, national origin, gender identity, sexual orientation, disability or protected veteran status.  We maintain a drug-free workplace and perform pre-employment substance abuse testing.

Nearest Major Market: Long Island
Nearest Secondary Market: New York CIty

Job Segment: Brand Manager, Branding, Ophthalmic, Merchandising, Supply, Marketing, Healthcare, Retail, Operations

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